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PAGE OF CONTENTS

Page No.
RESEARCH PAPERS

Analysing Knowledge Management and their Dimensions in NCR and Wipro Infotech Ltd.
R. Anbumathi, and R. Chitra Sivasubramanian

1-4
 

TBL as an Approach to Measure Organizational Effectiveness.
Anupama Juliet A., and Bhuvana Devi N.

5-8
 

An Empirical Study on Women Work Stress at BPO's Sector.
S. Arul Krishnan, and R. Murali

9-13
 

Organizational Commitment: Individual and Organizational Influences and Developments.
Gigi G. S.

14-17
 

A Study on Effective Employee Retention Strategies.
R. Mahalakshmi, and Ch. Bala Nageswara Rao

18-21
 

A Study on Retention Strategies in Retail Industry with Special Reference to Big Bazaar.
S. Sudha

22-27
 

Management of Higher Education for Sustainable Education: A Literature Review.
Saikat Roy, and Varatharaj

28-33
 

Effect of Workholism in Engineering Management.
Uma K. Soliappan, and S. Vishaly

34-37
 

Unconventional Rationalities in Modern Management System.
R. Anandan, and Shahul Ameed

38-44
 

The Impact of Television Advertising on Children's Health.
S. Kalai Vani

45-49
 

A Study on Service Excellence of Retail Banking for Customer Custody.
Sasikala

50-54
 

Decision Making Approach for Selection of Carry Bags.
P. S. Valarmathy, and A. Uma Devi

55-58
 

Sales Promotion of Fast Moving Consumer Goods.
M. Rampier

59-63
 

Customer Relationship Management Practices of Hotels.
C. Arul

64-66
 

Private Labels of Big Bazaar: A Success Story.
Shalini P., and P. Uma Rani

67-69
 

Clean Energy: Technology Using Solar Energy.
S. Harish Kumar; R. Gautham, and G. Elavarasa

70-72
 

Quality Management: An Overview.
K. S. Sridharan

73-76
 

Fluctuating Fortunes of Biotechnology and Strategies Recommended for its Revival.
C. Mohanapriya; M. Gopinath, and A. R. Meenakshi

77-82
 

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