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PAGE OF CONTENTS

Page No.
RESEARCH PAPERS

Management Education at a Crossroad: Issues, Challenges and Opportunities.
Dr. Gurdev Singh Thakur

2276-2280
 

Understanding Word-of-Mouth in Online Communities Tool for Brand Building through Social Marketing.
Dr. S. K. Baral

2281-2292
 

Analysis of Consumer Rights Protection in the Context of Online Marketing and E-Commerce Research.
Dr. Asha Nagendra; Susmita Mondal; Shusank Parihar, and Esha Pujara

2293-2297
 

Employee Training and Development at a Shopping Mall in Lucknow.
Dr. Ambalika Sinha, and Sangeeta Yadav

2298-2304
 

A Study on Factors Effecting Organizational Climate in Indian Banking Industry.
Dr. A. Satish Babu, and B. Gayatri

2305-2310
 

Make in India Project of Government of India: An Impossible Reality.
Dr. R. K. Uppal, and Dr. Amit Juneja

2311-2323
 

Green Marketing and its Impact on Consumer Buying Behaviour.
Dr. Sunita Srivastava, and Smriti Mathur

2324-2334
 

Job Satisfaction and Employee Turnover: A Study of Selected Tourism Organizations in Kerala.
Joseph P. D.

2335-2340
 

Competency Categories in Teacher Education.
Anjana Srivastava

2341-2344
 

Sustainability in Tourism Development: Issues and Challenges.
Nikshitha Shetty

2345-2348
 

Consumer Awareness towards Unstructured Supplementary Service Data: A Study with reference to Nellore City.
Thummala Sudheer, and Dr. Bodduri Sudhir

2349-2356
 

Critical Review on Current Status of Online Marketing.
S. Ramachandran and Dr. Rabiyathulla Basariya

2357-2362
 

Consumer Behaviour: A Critical Analysis with reference to Chikkaballapur District.
Suresha C., and Dr. E. A. Parameswara Gupta

2363-2370
 

Comparative Study of New Generation Private Banks and Old Private Sector Banks in Kerala: A Customer Relationship Management Perspective.
Binsai Sebastian, and Dr. O. Joji Chandran

2371-2380
 

Grounding the Spiritual Leadership Theory: The Compelling Need of Yogic Practices of India.
Rajeev Malik; Dr. Jaya Yadav; Dr. Sonia Khatter, and Deepesh Kumar Yadav

2381-2385
 

A Study on Bankers' Perception on Green Banking Practices with reference to Selected Commercial Banks in Anand City of Gujarat.
Mayur Rao, and Dr. N. N. Patel

2386-2393
 

A Study on Youth Attitude towards Social Advertisement in Tirupati City.
N. Ramakrishna, and Dr. R. Vara Prasad

2394-2400
 

Antecedents of Group Cohesiveness and Organization Climate among the School Teachers Working at Private Institutions in Chennai.
D. Anitha Kumari, and Dr. P. Uma Rani

2401-2408
 

A Study on Passenger's Satisfaction towards Services Provided by Indian Railways.
Dolly Malla

2409-2420
 

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